‘Just’ video voted 4th in all time video poll

Posted on January 30th, 2005.

The video for Radiohead’s ‘Just’, came fourth in an all time video poll voted by 31 pop stars, video directors, agents and journalists commissioned by mobile phone operator 3. The panel included Natasha Bedingfield, Björk, Tim Burgess of the Charlatans, Norman ‘Fatboy Slim’ Cook, Jamie Cullum, Tom Fletcher of McFly, Avril Lavigne, Mike ‘the Streets’ Skinner and Amy Winehouse.

On the video for ‘Just’ Judge Garry Mulholland, a music author and expert, said: ‘The film completely overwhelms the song and the band. A man lies on the pavement in New York. When people stop to ask what’s wrong, he says he can’t tell them because they won’t be able to take the truth. After a crowd begs him for this truth, he finally whispers it to the nearest person. The last shot shows everyone in the street lying motionless, rendered catatonic by whatever he said.

It was ‘the most intense and mysterious short film I’ve ever seen,’ Mulholland said. The video for Johnny Cash’s ‘Hurt’ was voted number 1. Check the full story and top 20 at the Guardian.

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